Comments on: Moola: “Weekend millionaires for the rest of us” http://www.jilles.net/perma/2006/05/28/moola-weekend-millionaires-for-the-rest-of-us/ Insert witty tagline here Tue, 06 Jan 2009 23:15:19 +0000 http://wordpress.org/?v=2.6.3 By: Jilles http://www.jilles.net/perma/2006/05/28/moola-weekend-millionaires-for-the-rest-of-us/#comment-9 Jilles Sun, 06 Aug 2006 12:37:31 +0000 http://www.jilles.net/perma/2006/05/28/moola-weekend-millionaires-for-the-rest-of-us/#comment-9 Hmmmm. I'm not entirely sure. If I transpose reality to a black and white world there are only two reasons why I would play Moola: 1 - because I like their games 2 - because I would like to get the products that are offered there For reason #2, there are way better sites ofcourse (eBay.com, Amazon, Dell, etc. etc.). Reason #1 is the most likely reason to me. But it does make it such that I would go there primarily (solely?) to play games -- hence my morale to actualyl watch the adverts, let alone click on them, is rather low... Hmmmm. I’m not entirely sure. If I transpose reality to a black and white world there are only two reasons why I would play Moola:

1 - because I like their games
2 - because I would like to get the products that are offered there

For reason #2, there are way better sites ofcourse (eBay.com, Amazon, Dell, etc. etc.).

Reason #1 is the most likely reason to me. But it does make it such that I would go there primarily (solely?) to play games — hence my morale to actualyl watch the adverts, let alone click on them, is rather low…

]]> By: sr http://www.jilles.net/perma/2006/05/28/moola-weekend-millionaires-for-the-rest-of-us/#comment-8 sr Wed, 02 Aug 2006 21:23:03 +0000 http://www.jilles.net/perma/2006/05/28/moola-weekend-millionaires-for-the-rest-of-us/#comment-8 "The only problem with it is that the objectives of the players (you and me) are not nicely aligned with the advertisers that provide the cash." - What if the ads are targeted to people who would actually purchase the products shown? What if you could tell Moola who can advertise to you. Ad prices go up because they are hitting the desired target market, View morale is boosted, because watching ads on Moola would be like browsing through a catalogue for a store you like and finally more money goes into your acct so you can then purchase the products you saw... it would work if it was done right. -sr “The only problem with it is that the objectives of the players (you and me) are not nicely aligned with the advertisers that provide the cash.”

- What if the ads are targeted to people who would actually purchase the products shown? What if you could tell Moola who can advertise to you. Ad prices go up because they are hitting the desired target market, View morale is boosted, because watching ads on Moola would be like browsing through a catalogue for a store you like and finally more money goes into your acct so you can then purchase the products you saw…

it would work if it was done right.

-sr

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